Hosted Buyer Program
Be a special guest at the SIRHA Budapest Hosted Buyer Program!
A new exclusive opportunity for decision-makers in the food industry and HoReCa sector.
Guaranteed business meetings, premium hospitality, real business results.
One of the biggest new features of SIRHA Budapest is the Hosted Buyer Program, which will be introduced this year. This initiative is specifically designed for international decision-makers who are looking for new suppliers, innovative products, and reliable partners in the food industry and HoReCa sector. We welcome applications from professionals from Slovakia, Romania, Serbia, Croatia, Slovenia, Austria, Poland, Italy, France, and the Czech Republic.
If you are a procurement manager, category manager, F&B manager or international importer, the Hosted Buyer Program is just for you!
Why should you participate?
The Hosted Buyer Program has already proven itself at leading trade shows around the world, and is now available for the first time at SIRHA Budapest. The model delivers tangible business results for both buyers and exhibitors:
• Faster decisions
• Direct deals
• Long-lasting professional relationships

Exclusive benefits for participants
As a participant in the Hosted Buyer Program, you will enjoy special attention and convenience:
• Guaranteed B2B meetings with the most relevant partners (some business meetings are determined by HUNGEXPO)
• Access to the Hosted Buyer Lounge – refreshments, relaxation area, dedicated meeting venues
• Unlimited access to all professional programs of the exhibition



Would you like to see what results the program achieved at the previous event? Take a look at the 2024 follow-up report!
Discover which companies have already confirmed their participation in the exhibition. Recruitment is ongoing, so the list is expanding week by week.
Limited participation, with prior selection
Participation is limited and subject to prior selection, so only professionals with real decision-making authority are admitted. This guarantees that every minute is spent usefully and that every discussion represents real value.
Select the package that suits you best!
You can choose between two types of packages, depending on the level of service you want.
DETAILED INFORMATION ABOUT PACKAGES
Be part of SIRHA Budapest’s brand new, premium Hosted Buyer Program and discover the region’s largest trade show as a special guest, with guaranteed business results.
I AM APPLYING FOR THE PROGRAM
For further details and any questions you may have, please contact: sos.bruno@hungexpo.hu